Internal Review

Shoe4Africa Redesign

Four design directions for comparison. Each prototype uses the same real content — only the visual treatment changes.

Pick a prototype below to view it full-screen. Use the floating bar at the top of each prototype to navigate back here or jump to another design.

A
Corporate Professional

Prototype A

WBENC-inspired

Clean, structured, and trustworthy. Uppercase CTAs, corporate feel, credibility-focused.

  • Sticky nav with utility bar
  • Hero carousel with progress bar
  • Count-up stat animations
  • 2x2 program cards with hover lift
View Prototype A
B
Warm Emotional

Prototype B

Uplifting Women-inspired

Warm earth tones, generous whitespace, scroll animations, parallax — evokes humanity and warmth.

  • Transparent-to-solid sticky nav
  • Parallax hero with fade-in
  • Circular vision icon cards
  • Alternating left-right program rows
View Prototype B
C
Dark Cinematic

Prototype C

DigDeep-inspired

Dark, bold, cinematic. High contrast with vibrant green accent — ties to Africa, growth, hope.

  • Full-screen overlay menu
  • Single powerful hero image
  • Cinematic dark backgrounds
  • Editorial minimal news layout
View Prototype C
D
Clean Optimistic

Prototype D

charity:water-inspired

Clean, optimistic, data-driven. Warm yellow accents, beige backgrounds, serif headings, and a focus on transparency and measurable impact.

  • Split hero (text + image)
  • Teal stats bar
  • Yellow accent donation tiers
  • Clean card-based programs grid
View Prototype D